Experiential Marketing · Pan-India · 2023
Roadshow Series
Eight-city tour with identical show quality — packing lists, crew rotations, and venue liaison templates.
Overview
We standardized the build while allowing venue-specific adjustments documented per stop.
Challenge
Different ceiling heights and power specs in every ballroom.
Solution
Scalable truss maps and a pre-visit checklist signed off by venue engineering.
Outcomes
On-time opens in all eight cities; cost per stop reduced on the second annual run.
Gallery
